Empowering women in their fearless pursuit of beauty

Matrix Public Relations

In a world that amplifies insecurity through beauty, consumers just want to feel reassured and confident. Kaya Skin Clinic rose to the challenge to empower consumers to make bold beauty choices, fearlessly, without any judgments. With work from home becoming the new normal, and consumers paying more attention to their skin, body & hair, the brand focused on being their partners and help them be unapologetically themselves. They did this successfully while increasing revenue by 31% during the pandemic.