Royal Commission for Riyadh City
Hill+Knowlton Strategies with Pelham Communications
take place annually, was a cultural awakening for the people of Riyadh, and the key launch event of the megaproject, Riyadh Art, installing +1000 public art works across the city.
Noor Riyadh saw the capital illuminated across 13 citywide locations for two and half weeks from March 2021, with the celebrated exhibition component extending three months.