• How to join the MEPRA Board!

    One of our members of the board, Sarah Campbell, has decided to step down due to a forthcoming move to Europe. Do you think you could join our team and take her work forward? Continue reading

  • Mubadala, MCG Associates, Carma and Edelman confirmed as key partners for 2016 Middle East PR Awards

    This year the Middle East PR Awards is supported by platinum sponsor – Mubadala, gold sponsor – MCG Associates, silver sponsor – Carma, and bronze sponsor – Edelman. The category sponsors include Middlesex University Dubai, Sumo Sushi & Bento, Pan Arab Research Centre, RAK Media office and BUZ PR. This support strengthens the partnership between the parties, while also allowing the right platform for the sponsors to engage with their peers. Continue reading

  • Former BBC director to lead Msc in Media Management at Middlesex

    This term, Middlesex University welcomes Hani Soubra, former regional director of the BBC to its faculty. He will lecture on the MSc Media Management program. Continue reading

  • Djembe Communications Further Expands Footprint in Africa While Picking Up Industry Accolades

    Regional Expansion Across Africa with New Wholly Owned Offices in Ghana and Morocco and Near-term Plans for an Office in Mauritius Received key Industry Accolades including Hermes Creative Awards, In2 SABRE Awards and Premios Lusos Awards Shortlisted by The Holmes Report 2016 EMEA Consultancies of the Year in the Category ‘Africa Consultancy of the Year’ […] Continue reading

  • AUD Graduate represents UAE at Cannes Lions Festival

    Each year, Motivate and Motivate Val Morgan, the Official UAE Representative of the Cannes Lions International Festival of Creativity, nominates one student to attend the Roger Hatchuel Academy - part of the Festival. This year, Reem Al Ani from the American University in Dubai (AUD) has been selected to represent the UAE at the prestigious Academy, which will be held during the Cannes Festival in France in June 18-25. Continue reading

  • Deliveroo Re-signs TOH PR for UAE Brief

    Dubai, 20 June 2016: The highly successful London start-up Deliveroo re-signs with TOH PR as their strategic public relations partner in the Middle East. After a successful six months since launching in Dubai in November 2015, Deliveroo is now planning further expansion both globally and across the Gulf in order to take advantage of a fast-growing and exciting period for the food delivery market. Continue reading

  • Grayling has won ‘Newcomer Agency of the Year’ at the African Excellence Awards

    Grayling is using Dubai as a hub to expand their footprint into Africa with their office in Nairobi set up in 2015, and are hence redefining the model of communications altogether. Continue reading


    TOH PR is pleased to announce its appointment as communications agency for Majid Al Futtaim Fashion following a competitive pitch process. Majid Al Futtaim Fashion brings world-class fashion and retail brands to the region, with more than 135 stores across the Middle East and North Africa. The brief is to offer strategic and tactical communications […] Continue reading

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Mentoring Programme

MEPRA’s Mentoring Programme matches experienced senior communication professionals with communication practitioners in the Middle East in the early stages of their career for a period of 12 months.

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