Entry guidelines

The 2017 Middle East PR Awards are now open for entries!

Please read carefully before submitting your entry

Submission deadline: Thursday 12 October at 6pm UAE Time

 The Middle East Public Relations Awards are open to all parties involved in the use of public relations for communication purposes; public relations consultancies, freelancers, in-house communications departments, digital agencies and media owners.

Where both the consultancy and the in-house team wish to enter the same project, the entry must be tailored accordingly ie: written from the perspective of the client or the consultancy and will be judged separately.

Organizations can submit multiple entries into all of the categories so long as the entries are re-tailored to the relevant category.

Companies or individuals may submit entries on behalf of themselves or others. It is the entrants’ responsibility to seek and ensure permission has been granted for the right to use the intellectual property of the brand or client entered. For categories recognizing the performance of teams or consultancies rather than individuals or campaigns, financial and other figures should relate to your most recent financial year.

  • Campaigns must have taken place between August 2016 and July of this year.
  • For best practice, your submission is limited to 1,000 words

Note: You will be required to type in your content (text only), following the below frame, into the relevant fields in the submission form (more information on the new Online Submission System coming soon).

Submissions should follow & include the below elements:

Sector & Service, Technique Categories:

  • Identification of issue & Objective Setting
  • Research
  • Strategy & planning
  • Execution
  • Results & Evaluation

For the Best Use of Influencer Category: Please disclose clearly if/which influencers were paid to post or join this activity/campaign. If influencers have been paid, please provide a wider context to the campaign to explain what makes it award-worthy (Ex: Were they used in an original/creative/pioneering way?)

Individual & Teams Award Categories

  • Performance
  • Stakeholder Management
  • Team
  • Overall

Agency of the Year

  • Performance
  • Client Servicing
  • Talent Development
  • Overall

Your main submission can also be submitted as an attachment (pdf format).

You will also be able to upload up to 3 supporting documents in any of the following formats: pdf’s, images, videos

Showcase your story!

– Shortlisted entries will be given the opportunity to submit a 30 second video edit, which will be shown on the night (winning entries only) – video edits are NOT mandatory!

– If shortlisted, you will also will get the chance to submit a 1-page digital storyboard (PDF), which highlights the campaign. These will be displayed on screen during the shortlist announcements in each category.

 

Entry Process

The Middle East PR Awards will be hosted on our new online Awards Management Platform! More information on the entry process coming very soon!

For any enquiries please email us on community@mepra.org – we wish you all the best!

 

 

 

 

Why become a sponsor?

An opportunity to sponsor the region's leading awards program in public relations:

  • Wider reach
  • Heightened visibility
  • Brand awareness
  • Support in raising industry standards

Download sponsorship guideSponsorship application