 |
 |
|
|||
|
|
Welcome to the MEPRA–ICCO College: your gateway to a new learning experience |
||
Welcome to the MEPRA-ICCO College. You’re about to enter a new world of learning that will allow aspiring PR professionals to equip themselves with new PR skills and accelerate their careers in a dynamic and fast moving industry such as Public Relations. Constantly acquiring new skills is one of the key personal strategies professionals need to succeed. On offer is a range of PR training courses that will help Middle East Public Relations Association (MEPRA) member employees do just that. The training is also open to individuals from MEPRA client organizations and aspiring students. |
|||
| The MEPRA-ICCO College gives its members privileged access to the ICCO College, part of the International Communications Consultancy Organisation (ICCO) and as such, its courses are recognised by all 29 national PR trade associations that are affiliated to the ICCO. These trade associations represent the interests of over one thousand PR agencies around the world from Asia, Africa, Europe, the Middle East and America who between them employ over 25,000 staff. Students therefore embark on a learning experience that can help make them truly world class PR practitioners.
The MEPRA-ICCO College also represents another milestone in MEPRA's development and is another practical step to help set ever higher standards of PR consultancy practice in the region. Course fees have been kept low to encourage member agencies and their employees to fully participate in the MEPRA-ICCO College program. Successfully completing one (or more) of these courses, will entitle students to a certificate, and one year's free student membership to IPRA (International Public Relations Association). More significantly, by taking a positive step to increase their knowledge and level of professionalism, students will have demonstrated to their employers their determination and willingness to succeed. |
|||
 |
|||
A message for MEPRA-ICCO College students |
|||
| Congratulations! You're about to take the first step in what I hope will be a rewarding and enriching learning experience. We have designed a range of courses that will give you a fresh insight into modern PR practice and which will give you the skills needed to succeed; even in the most demanding PR environments. I hope you will find these courses to be challenging and stimulating.
As the MEPRA-ICCO College Principal I'm in regular contact with PR agency heads from around the world and I know how much importance they attach to their staff acquiring new skills. The courses on offer here will help you do that. I sincerely hope that the MEPRA-ICCO College helps you achieve your personal career goals. Nicholas Barnett MBA, |
|||
|
|||
