Tanu Chopra is the Founder and Chief Storyteller of Hope Founderz, a bespoke communication agency dedicated to championing powerful narratives that embody authenticity, optimism, and sustainable storytelling. A seasoned strategist with over 18 years of experience, Tanu excels in designing communication programs that elevate brand visibility, drive business growth and humanize businesses.

Through her passion of cultivating meaningful connections and purpose-driven storytelling, Tanu transforms business reputations and positions CEOs and top-level executives as thought leaders. A natural storyteller, Tanu leverages the power of authenticity and human connection to turn each brand’s unique essence into a compelling narrative.

With a deep understanding of the MENA media landscape and an extensive international network, Tanu is a trusted advisor in marketing communications. Throughout her career, she has formed significant partnerships with leading local and global brands across diverse industries, such as Abu Dhabi Ports Group, Amazon, ADQ, Huawei, HTC, and the Mohammed bin Rashid Innovation Fund (MBRIF).

Before establishing Hope Founderz, Tanu led communications for the Ghassan Aboud Group, overseeing significant projects, including the Abu Dhabi Food Hub- KEZAD, the Global Auto Hub- Abu Dhabi, and Grandiose Supermarket expansion. She has been instrumental in handling communications for prestigious UAE and regional government projects, including the launch of Mohamed bin Zayed University of Artificial Intelligence (MBZUAI) and the Emirati Genome Program. Her expertise extends to navigating complex initiatives like mergers, acquisitions, and public listings.

People-centricity is at the cornerstone of her approach. Tanu is deeply committed to fostering talent, pushing creative boundaries and mentoring young professionals, ultimately contributing to the growth of the communications industry.  To her, this isn\’t just a job—it\’s a genuine passion that drives her work.