Claire is an accomplished Managing Director with over 15 years of expertise spanning corporate, financial, technology, and consumer PR. She brings a strategic and creative edge to communications, having driven impactful campaigns for global brands like Amazon, IKEA, LinkedIn, BMW, Toyota, and HSBC across the Middle East and Europe. Since joining Impact Porter Novelli in 2018, she now leads the Dubai office, focusing on brand strategy, reputation management, business growth, and talent development.

Her journey includes heading Edelman Middle East\\\\\\\’s Corporate Practice and contributing to APCO Worldwide\\\\\\\’s corporate and government work in the region, building on a solid foundation of experience from her three-year tenure at Text100 in London.

Known for her commitment to excellence, Claire combines fresh, results-driven ideas with an innate talent for reputation management and brand positioning. Her passion for people shines in her role, where she finds great satisfaction in nurturing the talent at Impact Porter Novelli, empowering them to achieve excellence for clients and consistently raising the bar with every campaign.