Budoor Al Yousuf

MEPRA Strategy Board Member and Director at Burson

Budoor is an Emirati PR and Marketing professional with more than 15 years experience in the field. Her experience includes working in major government entities in Dubai and Abu Dhabi, today Budoor’s role is focused on bringing her government and client-side experience to Burson. She is also supporting Burson in their Emirati Graduate Trainee program.

Budoor comes with intensive knowledge and experience in the UAE government sector and supports Burson across all its practices by adding depth and insight to their clients, some of these clients include ADNOC, Masdar, Mubadala, NAFIS and EGA. She also leads Burson’s Emirati Graduate Programme in support of the vision of the UAE, offering young and ambitious Emirati graduates the opportunity to train and grow at the agency. 

Prior to joining Burson, Budoor worked in several industries such as Manufacturing, Media, Philanthropy, Youth Development, Art and Culture. Her specialties range across the marketing mix including brand launches, large scale events, government communications, international advertising campaigns, social media management, crisis counsel and community outreach, and she has executed these disciplines in marketing and communication roles with organizations including twofour54, Emirates Foundation for Youth Development and the Department of Culture and Tourism – Abu Dhabi.

Budoor is a member of the MEPRA Strategy Board and  holds a Master’s degree in Innovation and Entrepreneurship which allows her to have a different insight and approach to her thought process and how she supports and manages projects. She is also certified in Crisis Management and International Protocol and Etiquette.