Andira Raslan has 13 years of experience in PR and communications across the Middle East, having worked in both agency and in-house roles. 

Her experience focuses on corporate communications, crisis communications, public affairs and consumer marketing. In her capacity as a Director / Senior Counsel, she has serviced several industries including FMCG, tech, finance, government and quasi government. She looked after global coveted brands such as McDonald’s, Netflix, TikTok, Uber, Mastercard, PepsiCo among others. 

Raslan led the planning and the design of Ithra’s communication function (part of Saudi Aramco) and contributed to the strategic positioning of the Saudi Ministry of Housing in Riyadh. She also lived and worked in Kuwait where she managed local accounts such as Ooredoo, KFAST, and Gulf Bank. 

Raslan has significant experience with global NGOs and think tanks on a plethora of public policy issues such as rule of law, anti-corruption, climate change, women’s rights and youth. 

She holds a BA in Law from Filiere Francophone de Droit et Sciences Politiques and a Specialist Diploma in Public Affairs from CIPR London. She is fluent in Arabic, English and French.