Place Communications for Kibsons #LifeUnboxed
Place Communications
Life Unboxed, a 4-week omni-channel campaign, which went live on February 6, 2024, was anchored with a brand video production, multiple live activations, a radio campaign, PR and both organic and paid social media. The campaign reached an audience of more than 10 million people, generated 684K+ engagements and contributed to a sales uplift of 11 percent compared to the same period the previous year.
