Aishani & Gazala

Murdoch University

The absence of PR recognition amongst the youth and business professionals and lack of connectivity amongst the Arabic speaking community with MEPRA creates a massive communication barrier.

MEPRA has an opportunity to shape the future of communications in the Middle East by including the Arabic speaking community and creating meaningful connections between professionals and the youth through workshops, social media and live events. Furthermore, this allows MEPRA to build brand credibility and emphasize their brand as a professional body of communication in the middle east.