Century Financial – Rising above the noise: A data-driven financial communications strategy resulting in over 4.24 Billion digital impressions

Matrix Public Relations

Matrix PR developed a data-driven financial communications strategy to support Century Financial to consolidate its position in the region, rise above the noise, and further promote trust amongst clients & media resulting in a more than 19% increase in leads, 4.24 Billion digital impressions, and 500+ placements in national media outlets.

 

The synergy between the two teams provided Century with earned media opportunities in unconventional ways that went above and beyond traditional methods.