The Rising Burden of Medication in KSA: A Pragmatic Approach to Minimize It

W7Worldwide

The generic medicines industry is growing at a rapid rate and under Vision 2030, the Kingdom’s direction is to diversify the economy, including localizing the medicine industry to provide more job opportunities and uplift the sector. The client’s research identified that the Implementation of a Generic Medicine Framework in KSA can Save SR10 BN Annually. The company released a Whitepaper entitled “The Rising Burden of Medication in KSA: A Pragmatic Approach to Minimize It”.
Our key message was the client’s deep knowledge of the local market. We leveraged the report, condensing it into powerful key messages and hard-hitting infographics.