2021 MEPRA Awards Finalists

The finalists for the 2021 MEPRA Awards have been revealed!
More than 88 organisations have been shortlisted to win across 56 categories, making it our largest Awards yet!

Only the top ten in each category, which received over the 70% scoring threshold, made it to the shortlist. Finalists will be awarded Gold, Silver or Bronze during the MEPRA Awards Ceremony on Wednesday, 24th November 2021.

To celebrate MEPRA’s 20th anniversary, this year’s awards also features a People’s Choice Best Middle East Campaign for the last 20 years’ category, which provides the public the opportunity to vote and select the overall winner from ten finalists. Vote for the winner here.

Download the full list of finalists here.

If you have been shortlisted, download our finalist social card here and spread the word!

All

Bronze Winner

Hill+Knowlton Strategies with Facebook Inc.

Meta’s first-ever global, cross-app Ramadan campaign was delivered by Hill+Knowlton Strategies to connect millions of people by leveraging the combi
Bronze Winner

Weber Shandwick MENAT & Mastercard MEA

Mastercard and Weber Shandwick MENAT increased the share of voice around the Priceless Planet Coalition, enhancing conversations about the brand’s s
Gold Winner

Yas Island with Four MENA

Since the onset of the pandemic, Yas Island Abu Dhabi, one of the world’s leading destinations, has been preparing for the restart of travel with a
Gold Winner

Gambit Communications and Sharjah Sustainable City

Launching a big real estate project is relatively easy PR; there is a media appetite, it’s newsworthy, and it showcases a healthy economy. This
Silver Winner

Weber Shandwick MENAT & Bank ABC

Weber Shandwick MENAT partnered with Bank ABC in Bahrain to deliver an integrated communications program for their 4th MEA Fintech Forum. To increase
Silver Winner

Red Havas

Set to open in summer 2021, IDL was brought to Dubai in partnership with Culturespaces -the organization behind the famous Atelier des Lumières in Pa
Gold Winner

Weber Shandwick MENAT & Mastercard MEA

The Mastercard MEA SME Confidence Index, conceived and implemented by Weber Shandwick MENAT and Mastercard MEA, delivered creative, insightful thinkin
Silver Winner

Weber Shandwick MENAT & Google MENA

Google Search brings recipes from around the world to users’ fingertips. To highlight how Google Search helps people in their day-to-day lives, Webe
Gold Winner

Hill+Knowlton Strategies with Instagram

In the wake of Egypt’s escalating cyberbullying incidents on social media, Instagram launched a digital-first awareness campaign alongside leading E
Gold Winner

Hill+Knowlton Strategies with Instagram

In the wake of Egypt’s escalating cyberbullying incidents on social media, Instagram launched a digital-first awareness campaign alongside leading E
Bronze Winner

Weber Shandwick MENAT & Mastercard MEA

Resetting the criteria for how communications can drive commercial objectives for brands, 'Collaborate to Innovate' was a first-of-its-kind event prod
Silver Winner

Wizz Air Four MENA

Wizz Air Abu Dhabi and Four MENA successfully launched the brand new national airline in the UAE in January 2021. The communications campaign has play
Bronze Winner

Emirates Airline Festival of Literature with Four MENA

Emirates Airline Festival of Literature is one of the world’s leading literary events. In July 2020, the Festival would return in a hybrid format, i
Silver Winner

Memac Ogilvy

Memac Ogilvy and GWP executed a coordinated effort to deliver Taa Marbouta — a campaign that would o unite the industry and address the issue of gen
Silver Winner

Hill+Knowlton Strategies with PUBG MOBILE

To tackle the negative sentiment PUBG Mobile was facing in the region, H+K kicked off the game’s biggest celebrity partnership campaign during the m
Gold Winner

Weber Shandwick MENAT & Mastercard MEA

The Mastercard MEA SME Confidence Index, conceived and implemented by Weber Shandwick MENAT and Mastercard MEA, delivered creative, insightful thinkin

 

2021 MEPRA Awards Sponsors