MEPRA Awards Entries Now Open!

As communications leaders, we have a responsibility to elevate our industry and MEPRA provides the platform to do exactly that. It brings our community together, drives higher standards and champions the power of purposeful, impactful storytelling across the region.

Being part of the MEPRA strategy and SMIC boards for over 3 years has not only brought value to me personally as an agency owner and team lead, but also to the people within my team themselves, who benefit from the regular training courses that MEPRA offers. StickyGinger has expanded its network through both in-person and remote board sessions, as well as building relationships with other owners and MDs through the strategy meets and of course, the MEPRA Awards. Being a part of the MEPRA network allows me to bring valuable learnings about the industry, benchmarks of success, and best practice for diversity, equity and inclusion structures to my senior team – as well as benefiting from a connected regional talent base, and opening up new collaborative opportunities.

As proud members of MEPRA, we’ve experienced firsthand the essential blend of professionalism, inclusivity, and warmth that defines the association.  MEPRA excels in fostering an equitable culture - demonstrated by its gender-balanced leadership and the fact that the Board is chaired by a capable female leader, reinforcing the association’s commitment to true representation and diversity.  Connection and collaboration are central to the MEPRA experience. The environment is warm and inviting; there’s regular networking opportunities, both virtual and in-person, fostering meaningful professional relationships. MEPRA champions member-driven engagement, exemplified by frequent virtual and in‑person board meetings, along with WhatsApp groups that connect the Board and smaller agencies, independent consultants and SMEs. I think this ensures everyone feels heard, supported and involved.  MEPRA also offers a rich suite of membership benefits aimed at enhancing professional development. We enjoy ongoing access to virtual training - at least two sessions per month - plus the CIPR CPD platform with over 1,200 resources for learning and development, and the Employee Assistance Programme in both English and Arabic. Add to that the Mentoring Programme, Talent Directory, podcasts, and more, and you have a truly comprehensive professional ecosystem. What also stands out is MEPRA’s focus on the Arabic-speaking communications community - something unique in the region. This Arabic emphasis across resources, events, and outreach underscores MEPRA’s legacy and relevance in the region, positioning it as a leader among professional communications bodies  MEPRA feels like more than a professional association: it’s a vibrant, inclusive, member-centric community. At Shakespeare Communications, we deeply value the personal connections, shared resources, and supportive environment it provides, anchored by a legacy of regional leadership and thoughtful inclusion.  

The Middle East Public Relations Association has added great value to our business. We’ve won clients and hired new talent through MEPRA.