Join us for a workshop with one of the world’s top speech writers & author of the best-seller, Speechwriting: The Expert Guide & Winning Minds, Simon Lancaster.
Simon began his career writing for members of Tony Blair’s Cabinet. He has since written speeches for CEOs of some of the world’s biggest companies, including Unilever, HSBC, Rio Tinto, Nestle + more.
Workshop details
During this workshop, participants will discover..
- Speechwriting in theory – Gain an understanding of the essential elements to use in your speeches
- Speechwriting in practice – Develop themes, organise arguments & create soundbites that stick
- Quick tips and techniques – to produce speeches that are instantly more inspiring, engaging & entertaining
Whether you deliver speeches yourself or write them on behalf of senior leaders, this is a great opportunity to master your technique with one of the world’s most renowned speechwriters
Who is this for
Anyone who drafts speeches for executives and/or those who would like to learn how to deliver an impactful speech.
Facilitator
Simon Lancaster, Bespoke Speechwriting Services Ltd
Simon Lancaster runs Bespoke Speechwriting Services Ltd and has written speeches for top politicians and the CEOs of some of the biggest companies in the world, including Unilever, Rio Tinto, Nestle, HSBC and Intercontinental Hotels Group. He is the author of ‘Speechwriting: The Expert Guide’, (Hale, 2010) the award winning ‘Winning Minds: Secrets from the Language of Leadership’ (Palgrave Macmillan, 2015) and ‘You Are Not Human: How Words Kill’ (Biteback, 2018). As well as being an Executive Fellow at Henley Business School he also lectures at Cambridge University. Simon regularly appears as a media pundit on oratory and his ‘Speak Like a Leader’ TEDx talk has been watched more than 3 million times on YouTube.
Accreditation
MEPRA has partnered with UK’s Chartered Institute of Public Relations (CIPR) to establish a continuous professional development (CPD) program. MEPRA members will receive access to CIPR’s CPD platform, which includes more than 1,200 learning resources and enables practitioners to map their training journey and earn their way to becoming MEPRA and CIPR Accredited Public Relations Practitioners. This course is worth 5 CPD points. For more information on CPD and accreditation click here.
Location
This is a virtual session hosted on Zoom.
Date & Timings
This workshop will be run over 2 days
Monday, July 5, 10:30 AM -12:00PM GST
Tuesday, July 6, 10:30 AM -12:00PM GST
Registration
Cost per person for the workshop: AED1,000 for MEPRA members AED 2,000 for non-members
Please note that there are no cancellations & refund upon confirmation.
To enrol in this course, please register online or email community@mepra.org
