REMAP: How to Run a PR Agency

David Brain has run practices, offices and regions for three of the biggest global PR firms and two small independent companies both in EMEA and Asia Pacific. Through this workshop, he will uncover his secrets for running a successful PR agency and what it takes.

Training Workshops#MEPRAAcademy
8 days left

AED450 for Members rate
AED550 for Non Members rate

Register now
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“No great books on business management have been written by PR people. We are traditionally crap at it. We rise to the top or ownership of PR agencies by being good at PR not management. Then we find we have an office, with people, clients and a budget. And that’s when the wheels come off. Which is a shame because running a PR business is just about the ruthless application of common sense and is a far simpler thing (Intellectually at least) than formulating advice from a client in a crisis or finding a creative way of giving a tired brand some interest and competitive differentiation. “ David Brain

David Brain has run practices, offices and regions for three of the biggest global PR firms and two small independent companies both in EMEA and Asia Pacific. Through this workshop, he will uncover his secrets for running a successful PR agency and what it takes.

Facilitator: David is an Independent Board Director of ASX listed Enero, the holding company that owns PR companies Frank and Hotwire and creative agencies like BMF and Naked; an advisory board member of the Spinoff, New Zealand’s leading online news magazine; an investor and advisory board member of Parkable (the air BnB of parking spaces) and is about to launch an online research start-up in the new year. Prior to this, he spent 13 years with Edelman, the world’s largest PR firm where he ran Europe from London and then Asia Pacific, Middle East & Africa from Auckland, which nearly killed him. Before this he was Co-CEO of Weber Shandwick in the UK and had stints at Burson Masteller and Visa International as well as in advertising. He trained as a journalist, supports Manchester City, is married with two kids a dog and a leopard gecko.

Training Level: Intermediate – Advanced

To register in this workshop, please register here
For any additional inquiries, please call Sabrina De Palma, our Executive Director, on +971 55 5318 920
Please note that there are no cancellations & refund upon confirmation.

Registration Fees:
Member  Price: AED 450
Non-Member Price AED 550

Event details:
Date: 26th November, 2018
Time: 10.00am – 12.00pm
Location of event:
Intercontinental Hotel Dubai Marina, Dubai, UAE
click here for location map

For the complete details of this event, please head to http://www.remapxmepra.com/remasterxmepra/

Agenda and speakers

  • 11/26/18 10:00 - 11/26/18 12:00

    David Brain
    Former CEO & President , Edelman Asia Pacific, Middle East and Africa

Register now

Ticket Type Price Spaces
Members rate AED450.00
Non Members rate AED550.00