Measuring Impact: Essential Metrics for Communications Professionals

Join us for an insightful workshop with Johna Burke, CEO and Global Managing Director at AMEC to discuss about the Essential Metrics for Communications Professionals.

Workshop#MEPRAWorkshop

AED0 for MEPRA Members

Register now

Facilitator

Johna Burke, CEO and Global Managing Director at AMEC

Johna has more than 30 years of experience in PR, communication, and marketing. Leading the PR and investor relations efforts at a Fortune 500 company provided first-hand experience in the challenges and trials of PR professionals. During her career, Johna has managed regional and national business lines, including responsibility for production, sales, HR, finance, and the overall client experience, which further developed her understanding of P&L and the impact of communication. Her success and expertise give her unique experience and perspective, making her a tireless advocate of tying communication efforts to business results.

Johna is a PR News Measurement and ICCO Hall of Fame member, AMEC Fellow, PRCA Fellow, serves on the IPR Measurement Commission and recently was awarded the Jack Felton Lifetime Achievement Award from the IPR.

Date & Timings

26th March 2025, 12:30 PM – 1:30 PM GST

Location

Virtual via Zoom 

Register now

Bookings are closed for this event.