Our host Kevin Ruck will explore the role of internal communication as part of the broader communication mix and how it makes a positive contribution to the organizational performance. He will guide you on how to raise employee engagement across the organization and engaging senior management in your internal communications planning. This one day course is full of practical advice that you can use in your own organization.
*Argue the case for more engagement. Articulate why effective internal communication and employee engagement are critical to business success.
* Understand how to plan better internally. Learn the planning techniques that will result in higher engagement and awareness among staff.
*Learn how to best leverage internal comms. Understand the various internal communication tools, their advantages and limitations, so that you can select and maximise the effectiveness of techniques for individual situations.
TheOne-Day Internal Comms Workshop
Our workshop is delivered over a full day and includes a host of topics that will improve how you plan, execute and evaluate your internal communications and employee engagement activities.
Understand how to effect change internally:
*Get to grasp with a variety of internal comms techniques
*Learn about how to involve employees in your planning
*Delve into past case studies from around the globe
Feel better prepared to take on cross-cultural environments:
*Identify the different cultures in your organization
*Reinforce culture through leadership and behavior from the top of the organization and through senior managers
Show the value of internal comms to the organization:
*Prove the results of your efforts and their worth to the business
*Gain credibility with your senior leadership and your employee workforce
Are you prepared to step up your PR abilities?
You will leave the workshop with a key understanding of what constitutes best practices in internal communications and how you can apply these principles to your own organization or clients.
Download the brochure here.
Meet theTrainer – Kevin Ruck
Kevin is a founding director of PR Academy. He has worked in communications within the telecoms and ICT sector for more than 18 years. During this time he led the research and planning for a leading telecom operator’s public relations activities, including community programmes, across the UK. Kevin specialises in the planning, measurement and evaluation of communication and leads on PR Academy’s consultancy work in this area. He is a qualified lecturer, holding a Post Graduate Certificate in Education and graduated with a distinction in his MBA from the Open University in 2007. He is also nearing the completion of his PhD which has focused on the research and measurement of internal communication and employee engagement. As well as being a Fellow of the CIPR, Kevin is also a Chartered Manager.
