MEPRA Academy Webinar: Optimising your YouTube Channel

Optimise your Youtube channel to increase views, subscribers & engagement organically. This webinar will guide you on how to keep up with the challenging, changing functionalities of the algorithm, understand what content to post and how-to SEO optimise your channel to reach a mass target audience and grow your subscribers.


AED600 for MEPRA Members
AED1,000 for Non Members

Register now
Map Unavailable

Now that the Premium option is available on Youtube it is even more important for marketers to have the capability to make the most out of Youtube organically. Learn how to keep up with the challenging changing functionalities of the algorithm, understand what content to post on your channel and how-to SEO optimize it to reach a mass audience.

What Delegates Can Expert to Learn:

  • How to source & create winning content
  • Learn how to SEO optimize your content
  • Understand the tasks involved to expand your reach organically
  • An understanding of the algorithm
  • Tips to engage & grow your subscribers
  • Key metrics to monitor in the channel analytics

How Delegates Benefit:

Attendees will learn about what to include in your SEO social media content to reach new prospects and viewers with the help of the extensive metrics available in the platform. Additional to this – how to create the best types of content to achieve success from day 1 using data driven marketing to favour the algorithm.

Who Should Attend?

  • Social media interns
  • Social media managers
  • Social media senior managers
  • Account Directors

Facilitator: Dawn Kubicek – Founder & CEO of Leaders In Digital

After launching Leaders In Digital 3 years ago – Dawn has been supporting entrepreneurs, start-ups, SME’s and enterprise businesses in GCC & Globally to achieve the unexpected in digital performance. Results go from a 250% increase in sales and 300% increase in leads.

Dawn teaches at corporates, Universities, Collages, entrepreneurs and SME’s her most unique processes formed from her 17 years digital marketing experience. All shaped around data driven marketing with test and learn strategies.
Her objective is to share these with as many people as possible to improve efficiency in the workplace and life overall.
“Simple changes can make a big difference”

Hand-on training and learning techniques are used during the sessions with fun, interactive tasks.


MEPRA has partnered with UK’s Chartered Institute of Public Relations (CIPR) to establish a continuous professional development (CPD) program. MEPRA members will receive access to CIPR’s CPD platform, which includes more than 1,200 learning resources and enables practitioners to map their training journey and earn their way to becoming MEPRA and CIPR Accredited Public Relations Practitioners. This course is worth 10 CPD points. For more information on CPD and accreditation click here.

To enrol in this course, please register online or email For any additional enquiries, please call Sabrina De Palma, Executive Director on +971 55 5318 920. Please note that there are no cancellations & refund upon confirmation.

Date & Timings:

April 21, 2020 9:00 AM to 11:00 AM

For only AED600 (MEPRA Members) and AED1,000 (Non-MEPRA Members) per office, with no limit on the number of participants per connection.

Agenda and speakers

  • 2/26/20 9:00 - 2/26/20 4:30

    Dawn Kubicek
    Founder, Leaders In Digital

Register now

Bookings are closed for this event.