MEPRA Academy: Perfecting your Pitch for UAE Media

If you would like to better understand the challenges and opportunities in navigating the UAE English media landscape or you’re looking for ways to master techniques in pitching to secure media coverage then this course is for you. This course will help participants think like a reporter and write with impact to capture media attention and engage audiences. The training is led by former senior news editor of The National and now freelance journalist Jennifer Bell.

Training Workshops#MEPRAcademy

Intercontinental Hotel Dubai Marina, Bay Central، Dubai Marina - Dubai, Dubai

AED800 for Members
AED1,600 for Non-Members Ticket

Register now

Led by a former senior news editor of The National, this half-day course will provide you with an in-depth overview of UAE English media today and what to expect in the future.

Course objectives:
Participation in this course will help you gain skills and knowledge on:

  • Understanding the UAE media landscape today and what to expect for the future
  • Discovering a typical day in a UAE newsroom
  • How to perfect your pitch to a journalist
  • Ways of presenting a story to media

Training level: Introductory & anyone new to the UAE

To enrol in this course, please register online or email
For any additional inquiries, please call Sabrina De Palma, our Executive Director, on +971 55 5318 920


Jennifer Bell is a British-trained, award-winning international correspondent trained to the highest level in the UK. She has ten years industry experience and is a former senior journalist and a senior national editor for The National newspaper. Jennifer, who is now a freelance journalist, contributes to many top tier titles across the region including, Gulf News, Arab Weekly, Arabian Business, Arabian Business Qatar, The Business Voice, Life 360, Middle East Health, Business Benchmark, and commissions for UK titles such as a special reports for The Telegraph. She also compiles editorials for WorldSkills Abu Dhabi and WorldsSkills International, Dubai Cares and United Arab Emirates University (UAEU).

Accreditation: MEPRA has partnered with UK’s Chartered Institute of Public Relations (CIPR) to establish a continuous professional development (CPD) program. MEPRA members will receive access to CIPR’s CPD platform, which includes more than 1,200 learning resources and enables practitioners to map their training journey and earn their way to becoming MEPRA and CIPR Accredited Public Relations Practitioners. This course is worth 5 CPD points. For more information on CPD and accreditation click here.

Please note that there are no cancellations & refund upon confirmation.

Agenda and speakers

  • 6/6/18 9:00 - 6/6/18 12:30
    Perfecting your Pitch for UAE Media

    Jennifer Bell

Register now

Bookings are closed for this event.