Drawing on nearly 20 years of experience in corporate and brand communications, Lynn will explore what personal branding truly means, the common myths that hold professionals back, and real-world examples of standout personal brands. She’ll introduce her signature “Wave Method,” helping you clarify who you are, how you communicate, and how to put your insights into action. By the end of this 45-minute webinar, you’ll walk away with practical strategies to elevate your personal brand, increase your thought leadership, and stand out in today’s competitive landscape.
Webinar Agenda
1, Introduction & Objectives
2. Personal Branding Defined
3. Common Barriers : Myth & Reality
4. Examples of Personal Brands
5. The Wave Method: Who Are You & How Do You Communicate?
6. Make it happen
7. Q & A
Facilitator
Lynn AlKhatib – VP Comms at Chalhoub Group
Lynn Al Khatib, Executive Coach and Vice President of Communications at Chalhoub Group, has nearly 20 years of experience in corporate and brand communications.
Her expertise spans media relations, internal communications, brand strategy, and digital and social media. In 2024, Lynn began working with leaders and C-suite executives as an executive coach, helping them enhance their thought leadership, personal branding, and communication strategies. She also conceptualized and led The Skincare Edition, the Middle East’s first skincare summit at Hia Hub 4.0 in Riyadh, featuring 22 brands, B2B speakers, and consumer experiences.
Previously, Lynn held key communication roles at Nestlé in the Middle East and Switzerland, bridging corporate and consumer narratives. A passionate advocate for Women in Leadership, she actively supports the industry through MEPRA, GWPR, and PRCA initiatives. Lynn is also a dedicated mother of two and committed to mentoring and empowering others in the areas of wellbeing, communication and leadership.
Date & Time
16th April 2025, 12:30 PM- 1:30 PM GST
Location
Virtual via Zoom platform
Registration
FREE and Exclusive to MEPRA members