Senior Public Relations Manager at Sherpa Communications

The Company

Sherpa Communications, a B2B-focused PR consultancy, continues to grow and evolve. We are seeking an experienced Senior Public Relations Manager to join our dynamic team in Dubai. This role requires a confident specialist capable of delivering results from day one.

Key Responsibilities

• Account Management: Provide strategic support across multiple accounts, ensuring effective delivery of PR services and maintaining strong client relationships.
• Media Relations: Leverage your existing network of media contacts and establish new ones (Arabic & English) to secure quality coverage for clients across various industries and markets (UAE, KSA, Egypt, Jordan, etc.).
• Strategic Planning and Execution: Develop and implement effective PR campaigns that align with client business objectives.
• Client Engagement: Act as a primary point of contact for clients, providing strategic business counsel and ensuring their PR objectives are met effectively.
• Team Leadership: Mentor and guide junior PR team members, fostering a collaborative environment and ensuring KPI delivery.
• Content Development: Draft high-quality content (B2B/B2C), including press releases, interview pitches, articles, expert comments, case studies.
• Digital & Social Media: Plan & manage social media, influencer campaigns as required.
• Industry Monitoring: Stay updated on relevant industry trends and news to identify and capitalize on emerging opportunities.

Requirements

• Ability to lead and collaborate effectively with your team and broader agency environment.
• Proactive, go-getter personality with a positive attitude.
• KPI-driven approach to managing clients.
• Strong business consulting and advisory skills, ensuring campaigns align with client’s business objectives.
• Solution-oriented mindset to proactively overcome challenges.
• Ability to multitask, meet tight deadlines, and deliver quality results.
• Experience: Minimum 5 years in PR, media, with strong PR agency experience (UAE market).
• B2B Expertise: Proven experience working with B2B clients.
• Language Proficiency: Fluency in English; Arabic proficiency is highly desirable.
• Regional Experience: At least 3 years of experience in the UAE, KSA, or other regional markets.
• Media Contacts: Established media network in the UAE and broader region.
• Digital marketing and social media management experience are strong advantages.
• Exceptional English copywriting skills.

How to apply

Please send your cover letter & CV to Anastasiya at asksherpa@sherpacomms.com.