Hyatt Regency Riyadh Olaya, Riyadh, Riyadh
MEPRA hosted its first Leadership Majlis in Riyadh, Saudi Arabia this October. The communications leadership conference explored how professionals can remain relevant in a time of change for the industry and included speakers from The Red Sea Development Company, Arab News, SAUDIA, UK Government, Ras Al Khaimah,Government Media Office, Arab Network for Communication and Public Relations, IPRA, CARMA, Page Society and more.
The event brought together senior communication professionals from agency, corporate and government sectors to address the industry’s biggest challenges, trends and opportunities. Session topics included shaping international perceptions of Saudi Arabia, exploring the export potential of a Saudi brand, a behavioural approach to government communications, the changing face of modern media to name a few. The event also provided plenty of opportunities to network with the industry’s elite.
This event would not have been possible without the generous support of our partners, ACWA Power, APCO Worldwide, Arab News, CARMA, Four Communications, Guinness World Records, IPRA, Page and SAUDIA.