Post COP28: taking sustainability communications to the next level in the Middle East

The UAE may have handed over its COP leadership to Azerbaijan, but what lessons came out of COP28 for communicators in the Middle East? And what are the emerging global trends and considerations in sustainability and social value that PR professionals in the region need to be aware of in 2024 and beyond? Join Alison Woodhouse and Sarah Bartlett from strategic advisory firm Lexington for a masterclass in understanding current best practice in sustainability/ ESG in communications and how it relates to our region.

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Facilitators

Alison Woodhouse, Director, Sustainability and Social Value, Lexington

Alison provides organisations across a range of sectors with strategic advice on sustainability and environmental issues, and works with clients to deliver measurable impact through cross-industry and civil society partnerships. In addition to over a decade of experience in agency, her background in policy and political engagement helps businesses elevate sustainability communications into programmes for change. Alison previously worked on national low carbon energy strategies and legislation as a civil servant in the UK Government, led the corporate partnerships programme within an environmental charity, and at government conservation body Natural England.

Sarah Bartlett, Head of Middle East, Lexington

Sarah oversees Lexington’s new operation in the Middle East, which includes a unique four tier offering in sustainability and social impact. With a 30 year career in strategic communications, the last 17 of which have been spent in the GCC, Sarah has advised an extensive number of government, semi-government, private sector and NGO clients on critical matters relating to reputational management. With her original background in marine conservation, Sarah has been working in the area of sustainability and social value for more than 20 years. She is proud to have also led awareness campaigns around the UAE’s natural heritage and the need to preserve it. She is currently undertaking a qualification in sustainability as a strategic business tool at Bocconi University in Milan.

Date & Time

Wednesday 17 April 2024, 12:30PM – 2:00PM GST

Location

This workshop is hosted via zoom

Accreditation

This workshop provides 5 CPD points for CIPR account.

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