news By Dalya Mohamed | Posted on 11-11-2018
26th-28th November 2018, Dubai, United Arab Emirates This November, the best minds, innovators, drivers and leaders in communications will come together for a convention like no other. Featuring masterclass workshops for senior leaders, a creative communications conference with international experts, and culminating with the prestigious 2018 MEPRA Awards Gala, this is an event not to […] Continue reading➦
news By Liezl Guipetacio | Posted on 11-6-2018
Dubai-based communications agency, SOCIATE, is delighted to announce its newest account win. SOCIATE’s marketing portfolio has welcomed the Brand Owners’ Protection Group (BPG). SOCIATE has been appointed to develop Brand Owners’ Protection Group’s social media strategy and marketing content across the GCC to target brand owners and law enforcement partners. Additionally, the agency will also […] Continue reading➦
news By Dalya Mohamed | Posted on 11-1-2018
MEPRA announced the finalists for the 2018 MEPRA Awards today, with more than 30 agencies and in-house communication teams shortlisted to win across 26 categories. Finalists will be awarded Gold, Silver or Bronze during a black-tie gala event on 28th November 2018 in Dubai. This year marks the 10th edition of the ceremony, the communications […] Continue reading➦
news By Liezl Guipetacio | Posted on 10-17-2018
Abu Dhabi: Wednesday 17th October 2018: Australia’s Department of Foreign Affairs and Trade (DFAT) has appointed UAE headquartered Acorn Strategy alongside Australia based Icon Agency to lead the communications and marketing for Australia’s pavilion at Expo 2020 Dubai. Acorn Strategy will partner with Icon Agency on the 2.5-year account which includes global PR duties, branding, […] Continue reading➦
news By Liezl Guipetacio | Posted on 10-4-2018
New Appointments see Ghaleb Zeidan Promoted to UAE MD Role Along with Promotions for Rachel Dunn and Noura Al-Sarraj Dubai, 3rd October 2018 – Weber Shandwick MENA, one of the region’s leading communications and marketing solutions firms, has announced a new leadership structure within its UAE Senior Management team. Previously Managing Director for the agency’s […] Continue reading➦
news By Liezl Guipetacio | Posted on 3-26-2018
MEPRA is thrilled to welcome our newly elected Strategy Board & Executive Board Members, who will serve the region’s communications industry for the next two years. The new MEPRA Board includes some of the region’s top leaders, all committed to driving forward key initiatives for our profession. These initiatives will be focused on promoting standards of excellence, sharing […] Continue reading➦
news By Dalya Mohamed | Posted on 1-17-2018
Brands need to focus more on earning endorsements as trust in advertising declines Dubai, United Arab Emirates, 16 January, 2018: An independent survey of more than 1,000 residents about how trust is built in products and services has highlighted that people still rely overwhelmingly on personal recommendations in the social media and advertising age. Some […] Continue reading➦