News
Best ever quarter for new corporate memberships as nine major organizations join MEPRA
TAQA, Mastercard, DP World and Dubai Holding lead membership drive MEPRA’s agency / in-house membership split reaches 50-50 for first time ever MEPRA has experienced its best ever quarter for new corporate members with a 20% growth achieved this year to date, further solidifying its position as the region’s leading industry body for communications professionals....
news-
W7Worldwide’s 7-Steps to Maximizing Virtual Events in COVID-19
Jeddah: COVID-19 had an immediate impact on the events industry with conferences and exhibitions cancelled due to global travel restrictions and social distancing measures. After the initial shock to the industry, event organizers quickly turned to digital solutions and created virtual events to keep the momentum going. Business and professional online events increased 1,100% in April 2020... Continue reading➦
markettiers MENA grows team with two new Account Managers
International broadcast specialist consultancy markettiers MENA has announced the appointment of two new Account Managers, Nour Aboulaban and Olivia Simpson. Both have been officially appointed as part of the business since the start of October 2020 and bring a combined 13 years of communications experience. Nour Aboulaban is an experienced PR professional with particular focus in consumer... Continue reading➦
Finalists Announced For Largest-Ever MEPRA Awards
Finalists have been revealed for the 2020 MEPRA Awards, the largest-ever edition, with more than 80 organisations shortlisted across 51 categories. 460 entries were submitted this year, with the most entered for ‘Best Integrated Campaign’ and ‘Best Creative Approach During COVID-19’. More than 30 entries were submitted for each category, providing a clear indication on... Continue reading➦
W7Worldwide Successfully Manages Communications for Leading Cybersecurity Conference MENAISC 2020
Leading Saudi marketing communications consultancy agency W7Worldwide, successfully managed the communications for the VirtuPort Middle East and North Africa Information Security Conference 2020 (MENAISC 2020), which was virtually held from October 5-6, 2020. The event, titled “Evolution from Cyber Resistance to Resilience in an Age of Smart Cities, Digital Economy & IoT,” was sponsored by... Continue reading➦
Atteline Expands UAE Office with Two New Team Members
Throughout the pandemic, the boutique agency has seen growth potential and opportunity on the horizon. Xx October 2020 – Dubai, UAE: Atteline is delighted to welcome Nour Chaoui and Lavina Narwani to the team. With the constant changes that the PR landscape, and the world, have seen in the past year with the onset of... Continue reading➦
SOCIAL FATIGUE: THE STRUGGLE IS REAL
Four billion people around the world use social media but, for all the growth and fancy new features available for content creators, is there a chance we’re getting – whisper it – a bit fed up with it all? Acorn Strategy’s Kevin Hackett shines a light on current social media trends and explains his misgivings... Continue reading➦
Grand Millenium Hotel Business Bay appoints Brazen MENA to handle its UAE PR portfolio
Dubai, United Arab Emirates, 11th October 2020: Grand Millennium Hotel Business Bay has appointed Brazen MENA to handle its public relations for the UAE. The five-times awarded MEPRA and PRCA Small Agency of the Year, has been brought on board to help position the hotel as the new ‘go-to’ destination in South Downtown. Brazen MENA will... Continue reading➦
Hawaya Appoints Havas Middle East as Partner in the GCC
Dubai, UAE: 06 October 2020 – Hawaya, the Cairo-based mobile application that approaches matchmaking with respect for Muslim traditions and cultures, has appointed Havas Middle East as their official PR Agency on record to lead communication efforts across the GCC. Hawaya was founded in 2017 by an Egyptian entrepreneur, Sameh Saleh, who crafted the app to help... Continue reading➦