This article has been contributed by Cheryl King, General Manager of markettiers4dc MENA (@cherylking45). Cheryl’s UK experience includes delivering a number of live streaming events for brands directly to social media channels via mobile devices. Continue reading➦
"The formula is simple, if the initiatives support the business while addressing the employees’ concerns; we are instantly strengthening trust, which in turn boosts employee engagement. Employees who perceive their leadership as highly trustworthy, credible, and qualified tend to be more loyal and likely to better advocates of the organization." Continue reading➦
This article summarizes Melcrum's released latest Forum research study, The Agile IC Function. The study explores internal communication and its optimal organizational structure in order for it to excel. Continue reading➦
"Public relations is an exciting and dynamic profession – misunderstood by many, but understood by a great deal more who appreciate individuals who can engage with audiences to deliver results. Public relations requires hard work, long hours, exceptional people skills, years of training and hands-on experience, and sometimes a bit of pure luck to get the job done!" Continue reading➦
Are you just starting your career in communication? In this article, Matthew Harrington, Global COO at Edelman, discusses the importance of embracing these five characteristics when starting your career in public relations, some of which include curiosity and stepping out of your comfort zone. Continue reading➦
"Your launch story might not make the cover of the Wall Street Journal. This does not mean that your agency isn’t doing their job. Be realistic in your expectations, listen to your agency partner about other opportunities, and be confident that as your campaign builds, that one day you might well be featured in that elusive publication. Public relations can make dreams come true…" Continue reading➦
