For our members only! Please see here the presentations and audio podcasts from last week's MEPRA Connect on Financial Services and Media Relations. Find out about Noor Bank, Souq.Com, National Bonds and more!
resources
"I was based in Asia and lived through the 2003 outbreak of Sars (Severe Acute Respiratory Syndrome) in Hong Kong. It infected 1,755 people and claimed 299 lives in the city alone. While the impact of Sars was deadly, it was certainly not an event of apocalyptic dimensions. However, the social and economic effects were substantial." Continue reading➦
"If we don’t address the lack of Arab, particularly Gulf, talent in our industry, we will, in effect, become reliant on talent from outside of our region, and we will be caught in a catch-22 situation where we are unable to ensure that communications has a leadership role simply because we don’t understand our audience(s), and we’re unable to communicate effectively with them owing to our lack of cultural, linguistic and societal insights." Continue reading➦
March 23, 2016 @ 7:30 pm - 9:00 pm -
Join us for our first #MEPRAMedia event of this year, for a sit-down over drinks with Fida and Aby as we talk about the changing face of media, on why the PR industry needs to do more to engage journalists, and why social media is crucial in reaching out to readers (and journalists).
Continue reading➦February 24, 2016 @ 9:00 am - 11:00 am -
MEPRA is proud to be collaborating with PR Newswire for our first ‘Meet the Media’ event of 2016. This time we invite three of our friends from Gulf News, The National and Dubai Eye to share their views and opinions on the emerging media landscape.
Continue reading➦April 13, 2016 @ 8:00 am - 11:00 am -
Our monthly breakfast in April will share case studies from the Middle East PR Awards in the Media Relations & Financial Communications Categories. We have invited the winning campaigns for 2015 to create an awesome line-up of case studies and experts!
Continue reading➦November 19, 2015 @ 9:00 am - 5:00 pm -
Are you finding it a challenge to pitch your stories and gain the right level of exposure? Do you struggle to understand how best to reach out to the media? This one day masterclass will help you to up your media relations, to ensure that you are able to work effectively with the media. Learn what journalists want – and don’t want – from PR, as well as how to understand the media and how to pitch to them effectively. The course also covers what constitutes news, and will help you develop your media writing abilities, explain what makes something news worthy and how to spot potential stories in your own organisation for use with the media.
Continue reading➦