MEPRA announced the launch of a Workplace Wellness Programme today in response to the results from its recent survey, which revealed more than a third of industry professionals feel they are not well supported by companies with regards to their health and wellbeing. The survey, which polled 108 MEPRA members, also revealed that 45% of […] Continue reading➦
Kareem Farid, Managing Director, Leap Comms. To this day, most large consultancies in the region continue to struggle with digital transformation and digital integration in traditional communications. This outdated conversation tells us a lot about how the Covid-19 crisis continues to impact the industry. As the pandemic continues to grow, so does the disruption to […] Continue reading➦
Dubai, UAE, APRIL 16, 2020: The integrated creative network Memac Ogilvy has announced a new regional leadership team in its Public Relations and Influence capability. The appointments include a new regional director and three new country leads who will run operations across the GCC. Ashraf Shakah, former Saudi Arabia lead for the network, steps up […] Continue reading➦
Marketing communications agency, Jam is realising its expansion plans into the UAE market, having been appointed by Dubai based, IRE Oil & Gas FZE – a leading supplier to the international oil and gas industry. Following a global, competitive pitch, Jam was awarded the contract to deliver an integrated, digital marketing strategy to help optimise […] Continue reading➦
Dubai, UAE – 28 April, 2020: UAE PR agency, Atteline, has announced it will be offering pro-bono consultation and strategic planning sessions for home-grown business, and other B2C brands with a regional presence, during this challenging time. From 1st May until 30th June, Atteline will open its virtual doors to give regionally based companies […] Continue reading➦
Earlier this month we surveyed 72 organisations to better understand the impact of COVID-19 on our industry and the issues affecting our members. The survey revealed: 53% of respondents will see a significant decrease in projects and activity in Q2, 2020 66% of respondents believe the PR industry will be “Hit hard with potential big […] Continue reading➦
“Behavioural science draws on over 30 years of research into human behaviours and seeks to understand what can help trigger change. By applying it to communications, campaigns often see a 20%-35% increase in effectiveness.” – Bashar AlKadhi, CEO for METIA region (Dubai, UAE) Monday 27 April: Businesses and brands throughout the region may be able […] Continue reading➦
Sunday April 12 – DUBAI, UAE: Hill+Knowlton Strategies (H+K), one of the world’s leading public relations firms, has been named as one of the most inspiring places to work in the UAE for a second consecutive year by Great Place To Work® Middle East, ranking H+K as the 5th best company to work in. Continue reading➦