Dubai, UAE – 28 April, 2020: UAE PR agency, Atteline, has announced it will be offering pro-bono consultation and strategic planning sessions for home-grown business, and other B2C brands with a regional presence, during this challenging time. From 1st May until 30th June, Atteline will open its virtual doors to give regionally based companies... Continue reading➦
Earlier this month we surveyed 72 organisations to better understand the impact of COVID-19 on our industry and the issues affecting our members. The survey revealed: 53% of respondents will see a significant decrease in projects and activity in Q2, 2020 66% of respondents believe the PR industry will be “Hit hard with potential big... Continue reading➦
“Behavioural science draws on over 30 years of research into human behaviours and seeks to understand what can help trigger change. By applying it to communications, campaigns often see a 20%-35% increase in effectiveness.” – Bashar AlKadhi, CEO for METIA region (Dubai, UAE) Monday 27 April: Businesses and brands throughout the region may be able... Continue reading➦
Sunday April 12 – DUBAI, UAE: Hill+Knowlton Strategies (H+K), one of the world’s leading public relations firms, has been named as one of the most inspiring places to work in the UAE for a second consecutive year by Great Place To Work® Middle East, ranking H+K as the 5th best company to work in. Continue reading➦
Middle East’s first ever report into the podcast landscape of KSA due to be released in May 2020 15% of adult population in Saudi Arabia listens to podcasts at least once a week, with one in four women describing themselves as regular listeners Initial statistics reveal regular podcast listeners trust the medium more than any... Continue reading➦
We know that many of you are currently dealing with a variety of challenges as a result of COVID-19 and so, as an industry body, we would like to better understand the very live issues affecting our members. By completing the survey, you will be making an important contribution to improving our understanding of the... Continue reading➦
Contributed by MEPRA Strategy Board Member Throughout all the challenges the world is facing during the COVID-19 era, every form of inspiration can make a difference in our lives. The past few weeks have allowed us to witness how humanity is capable of coming together in the face of adversity in a remarkable way. The... Continue reading➦
Easa Saleh Al Gurg (ESAG) group have officially re-appointed POP Communications as their PR agency to represent their furniture brands: KARE and Chattels & More. POP Communications have been working with KARE and Chattels & More since January 2018 and are greatly anticipating this 3rd year of working together. In the last two years, POP... Continue reading➦